PlateWise is an AI-powered calorie counter app that helps users estimate calories, macros, and nutrition information from meals, photos, and manually entered food data.
This Privacy Policy explains how PlateWise collects, uses, stores, and protects your information when you use the app.
1. Information We Collect
PlateWise may collect the following types of information:
Account Information
If you create an account, we may collect:
- Name
- Email address
- Authentication information
If you use the app as a guest, some data may be stored locally on your device instead of being linked to an account.
Profile and Health-Related Information
To calculate calorie goals and personalize your experience, we may collect information such as:
- Age or date of birth
- Gender
- Height
- Weight
- Activity level
- Fitness goal, such as weight loss, maintenance, or weight gain
- Daily calorie and macro targets
This information is used only to provide app functionality and personalized nutrition estimates.
Meal and Nutrition Data
We may collect data related to your meals, including:
- Meal names
- Calories
- Protein, carbohydrates, fat, fiber, and other nutrition values
- Meal history
- Daily nutrition progress
- Water intake
- Weight tracking data
Photos and Uploaded Images
If you use the meal scan feature, you may upload or capture food photos.
These images may be processed to estimate food items, calories, and nutrition values. Uploaded images may be temporarily or permanently stored depending on your app settings and account usage.
Device and App Usage Data
We may collect technical data such as:
- Device type
- Operating system
- App version
- Crash reports
- Performance data
- Usage events, such as screen views or feature usage
This helps us improve app stability, performance, and user experience.
Advertising Data
If the app displays ads, third-party advertising providers may collect data such as:
- Advertising ID
- Approximate location
- Device information
- Ad interactions
This data may be used to show relevant ads and measure ad performance.
2. How We Use Your Information
We use your information to:
- Provide calorie and nutrition estimates
- Calculate daily calorie and macro targets
- Save your meal history and progress
- Track weight, water intake, and nutrition goals
- Improve app features and performance
- Detect bugs and fix technical issues
- Provide AI-powered meal analysis
- Show ads, if advertising is enabled
- Prevent abuse or misuse of the app
- Respond to support requests
3. AI Meal Analysis
PlateWise may use third-party AI services to analyze food photos or text descriptions.
When you scan or describe a meal, the image or text may be sent to an AI service to generate nutrition estimates.
AI-generated calorie and nutrition results are estimates only and may not always be accurate. PlateWise should not be used as a medical, dietetic, or clinical nutrition tool.
4. How We Store Your Data
Your data may be stored:
- Locally on your device
- In cloud databases linked to your account
- In secure third-party services used by the app
If you use guest mode, some information may remain only on your device. If you delete the app, locally stored data may be lost.
5. Sharing of Information
We do not sell your personal information.
We may share limited data with trusted service providers that help us operate the app, such as:
- Cloud storage providers
- Authentication providers
- AI processing services
- Analytics services
- Crash reporting services
- Advertising networks
These services may process data only as needed to provide their functionality.
6. Third-Party Services
PlateWise may use third-party services, including but not limited to:
- Firebase Authentication
- Firebase Firestore
- Firebase Storage
- Firebase Analytics
- Firebase Crashlytics
- Google Gemini or other AI services
- Google AdMob
These services may collect and process data according to their own privacy policies.
7. Data Security
We use reasonable technical and organizational measures to protect your information.
However, no method of electronic storage or transmission over the internet is 100% secure. We cannot guarantee absolute security.
8. Data Retention
We keep your information for as long as necessary to provide the app’s services, comply with legal obligations, resolve disputes, and improve the app.
You may request deletion of your account or personal data by contacting us.
9. Your Rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Withdraw consent where applicable
- Object to certain data processing
- Request a copy of your data
To make a request, contact us at:
10. Children’s Privacy
PlateWise is not intended for children under the age of 13.
We do not knowingly collect personal information from children under 13. If we discover that a child has provided personal information, we will delete it as soon as possible.
11. Health and Nutrition Disclaimer
PlateWise provides calorie and nutrition estimates for general wellness purposes only.
The app does not provide medical advice, diagnosis, or treatment. You should consult a qualified healthcare professional before making major diet, fitness, or health decisions.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
When we make changes, we will update the “Effective Date” at the top of this page. Continued use of the app after changes means you accept the updated policy.
13. Contact Us
For questions, privacy requests, or support, contact us at:
Email: [email protected]